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Bachelor of Management (Marketing)Nanyang Institute of Management, Singapore
Awarding body:
University Of Ballarat
Start Date:
Jan Feb Mar Apr May Jun Jul Oct Dec
Modules:
The modules are BUMGT 1501 - Management Principles; BUHRM 1501 - Introduction to HRM; BUMKT 1501 - Introduction to Marketing; BUTSM 1501 - Introduction to Tourism; BULAW 1502 - Fundamentals of Law; BUACC 1506 Accounting and Business Decisions; BUMGT 2613 - Ethic, Governance and Citizenship; STATS 1900 Business Statistics; BUMGT 2621 - Business Communication; ITECH 1005 Business Information Systems; BUECO1507 Business Microeconomics; BUHRM 2601 Human Resource Development; BUMGT 2601 - Management Skills; BUMKT 1503 E-Marketing; BUMKT 2601 Services Marketing; BUMKT 2602 Consumer Behaviour; BUHRM 3701 Management of Change and Organisational Development; BUTSM 2601 Tourism Products and Services Delivery; BUMGT 2602 Managerial Research Methods; BUMKT 3701 Marketing Communications; BUMKT 2603 Marketing Research; BUMKT 2603 Marketing Strategy and Analysis; BUMKT 3705 International Marketing; BUMKT 3706 Product Management.
Cost:
SING $26,800 for the entire course
Duration:
2 Year(s)
Study mode:
Full time
Course description:
The objective of the course is to train students to deal with the variables of marketing management in organizations that operate in complex, changing and turbulent environments; and to possess a sound and comprehensive understanding of core areas of knowledge relevant to marketing management. They also study at least one specialist marketing and/or vocational area of knowledge and skills to function effectively in the management of enterprises; and integrate specialist and general management knowledge and skills to function effectively in the management of enterprises.
Entry requirements:
Applicant must have completed GCE 'A' level or equivalent; or completion of high school education (Yr 12); or Nanyang Certificate in Business Management.
While Hotcourses makes every effort to ensure course information is correct at time it is submitted, all information is indicative only and course details are subject to change. Please check all details with Nanyang Institute of Management.